Inbound Marketing for Creative Small Businesses
From the monthly archives:
Google announced today that their long-awaited version of a wiki app is now live, and is called Google Sites. It appears to be another in their seemingly endless line of lightweight, easy to launch and maintain applications, making it an almost effortless and very comfortable choice for users who are already comfortable with Google Docs. [...]
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I’m honored by the good folks over at @bar, who have posted their interview of me in their ongoing series, Tech Star Tuesdays. They asked some intriguing questions, some challenging questions, and some questions just for fun. I believe this marks the second time in one week that I have been referred to as a [...]
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Brian Oberkirk’s recently posted advice to brands considering launching their own social networks (in short: don’t) has made the rounds in the nonprofit technology blogosphere, mostly thanks to the incredibly useful nptech tag (add this to your RSS feed now if you want to follow other practitioners and thinkers in this field). It’s another volley [...]
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The very first NewBCamp was held in Providence, Rhode Island yesterday, and I was there, happy to join in the excitement and fun. Founded by a current student at Johnson and Wales, and modelled on the wildly successful “unconference” series known as Podcamp (co-founded by Chris Penn and Chris Brogan), NewBCamp provided an opportunity for [...]
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Is this like one of those “prizes” you get when you win a free watch, but you have to fly to Hawaii and sit through a three-day sales pitch to claim your watch?” That’s something a friend of mine emailed me the other day about a deal she was considering that seemed too good to [...]
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There’s been a lot of discussion lately about what we mean when we talk about the importance of transparency and authenticity, as organizations doing business in social media space. Jeremiah Owyang just gave this question prominence on his web strategist blog, as part of his Social Media FAQ series. He lists these signs that an [...]
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David Pogue of the New York Times reviewed the new release of Microsoft Office Live Small Business on Thursday, and made one of his trademark, quirky videos to tout its value to small businesses. What caught my eye in particular was the fact that he chose to use an artist as his case study for [...]
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Beth Kanter recently posted on the importance of outcome-based thinking for nonprofits getting involved in social media, and, with Alex de Carvalho, generated a great list of ways to address some of the challenges presented by social media. I’m just going to pull two items out of this list and expand on the theme a [...]
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Check this out from Marshall Kirkpatrick over at ReadWriteWeb: “Ten Common Objections to Social Media Adoption and How You Can Respond” 1. I suffer from information overload already. 2. So much of what’s discussed online is meaningless. These forms of communication are shallow and make us dumber. We have real work to do! 3. I [...]
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say it loud
by BethDunn on February 29, 2008
We can’t promise you good things will happen when you put yourself out there. But we can guarantee that nothing will happen if you do nothing.” -Oren Sherman, Artist and Marketing Consultant Beth Kanter asks: What is your feeling about the value of comments to blogging?” I responded in her comments, and felt moved to [...]
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