Comments on: Motrin Moms Take it to the Street http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/ Inbound Marketing for Creative Small Businesses Sat, 28 Aug 2010 04:32:13 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Ty Pennington? | Strocel.com http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-304 Ty Pennington? | Strocel.com Wed, 03 Dec 2008 16:07:41 +0000 http://smalldots.wordpress.com/?p=286#comment-304 [...] have to see if it works out for Similac. At least they haven’t seen the uproar that Motrin did with their recent campaign. So while this was an odd choice, it doesn’t seem [...] [...] have to see if it works out for Similac. At least they haven’t seen the uproar that Motrin did with their recent campaign. So while this was an odd choice, it doesn’t seem [...]

]]> By: Motrin Messes with Mommy-Bloggers and Loses at Space Ninja http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-307 Motrin Messes with Mommy-Bloggers and Loses at Space Ninja Fri, 21 Nov 2008 23:06:24 +0000 http://smalldots.wordpress.com/?p=286#comment-307 [...] Beth Dunn has a nice summary of why so many moms were offended: Most of the uproar seems to be at the condescending tone and content of the ad, mainly the idea that: [...] [...] Beth Dunn has a nice summary of why so many moms were offended: Most of the uproar seems to be at the condescending tone and content of the ad, mainly the idea that: [...]

]]> By: Motrin Messes with Mommy-Bloggers and Loses - Scott Vandehey's Blog http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-306 Motrin Messes with Mommy-Bloggers and Loses - Scott Vandehey's Blog Fri, 21 Nov 2008 22:57:18 +0000 http://smalldots.wordpress.com/?p=286#comment-306 [...] Beth Dunn has a nice summary of why so many moms were offended: Most of the uproar seems to be at the condescending tone and content of the ad, mainly the idea that: [...] [...] Beth Dunn has a nice summary of why so many moms were offended: Most of the uproar seems to be at the condescending tone and content of the ad, mainly the idea that: [...]

]]> By: kaylow http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-305 kaylow Tue, 18 Nov 2008 20:52:17 +0000 http://smalldots.wordpress.com/?p=286#comment-305 "Not listening to social media just isn’t a luxury brands can afford any more." Now I agree with that 100%. “Not listening to social media just isn’t a luxury brands can afford any more.”

Now I agree with that 100%.

]]> By: Motrin gives itself a migraine no painkiller can cure « EverythingCU.com World 2.0 Adventure http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-308 Motrin gives itself a migraine no painkiller can cure « EverythingCU.com World 2.0 Adventure Mon, 17 Nov 2008 06:56:38 +0000 http://smalldots.wordpress.com/?p=286#comment-308 [...] the bloggers started blogging about it here, here, here, here, here, here, and here, just to name a [...] [...] the bloggers started blogging about it here, here, here, here, here, here, and here, just to name a [...]

]]> By: BethDunn http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-312 BethDunn Mon, 17 Nov 2008 01:00:36 +0000 http://smalldots.wordpress.com/?p=286#comment-312 Whoops, thanks for that. I've moved the link to the blog post by the Pharma Rep to the bottom of the post, so there won't be any confusion. I inserted that link a while after writing the post, and didn't notice how it might be misleading or confusing. Thanks! Whoops, thanks for that. I’ve moved the link to the blog post by the Pharma Rep to the bottom of the post, so there won’t be any confusion. I inserted that link a while after writing the post, and didn’t notice how it might be misleading or confusing.

Thanks!

]]> By: instinctparenting http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-311 instinctparenting Mon, 17 Nov 2008 00:52:36 +0000 http://smalldots.wordpress.com/?p=286#comment-311 Hey there, just wanted to clarify, the response from the Pharma Rep is not in the video, but instead here: http://instinctparenting.wordpress.com/2008/11/16/motrin-dad/ The video above from Lauren/Dreamtattoo is from a mom, wife of the Pharma rep. Hey there, just wanted to clarify, the response from the Pharma Rep is not in the video, but instead here: http://instinctparenting.wordpress.com/2008/11/16/motrin-dad/
The video above from Lauren/Dreamtattoo is from a mom, wife of the Pharma rep.

]]> By: BethDunn http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-310 BethDunn Sun, 16 Nov 2008 22:38:47 +0000 http://smalldots.wordpress.com/?p=286#comment-310 Dave, that's fine if you don't see a problem with the ad. I think you could argue it either way. My point is not whether or not the ad is offensive -- to me that is entirely beside the point. What interests me is why the brand wasn't monitoring Twitter (or blogs, or YouTube) and so wasn't present to respond. Not listening to social media just isn't a luxury brands can afford any more. Dave, that’s fine if you don’t see a problem with the ad. I think you could argue it either way.

My point is not whether or not the ad is offensive — to me that is entirely beside the point. What interests me is why the brand wasn’t monitoring Twitter (or blogs, or YouTube) and so wasn’t present to respond.

Not listening to social media just isn’t a luxury brands can afford any more.

]]> By: Motrin, Who’s Feeling The Pain Now? | New Old Moms Club http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-309 Motrin, Who’s Feeling The Pain Now? | New Old Moms Club Sun, 16 Nov 2008 22:32:24 +0000 http://smalldots.wordpress.com/?p=286#comment-309 [...] Small Dots [...] [...] Small Dots [...]

]]> By: Motrin Moms React « small dots http://www.bethdunn.org/2008/11/16/motrin-moms-take-it-to-the-street/comment-page-1/#comment-315 Motrin Moms React « small dots Sun, 16 Nov 2008 21:56:20 +0000 http://smalldots.wordpress.com/?p=286#comment-315 [...] Posts Motrin Moms ReactMotrin Moms Take it to the StreetIn Short: Listen.Laura Fitton and Twitter at SNCRa focus group would have stopped this from [...] [...] Posts Motrin Moms ReactMotrin Moms Take it to the StreetIn Short: Listen.Laura Fitton and Twitter at SNCRa focus group would have stopped this from [...]

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