Inbound Marketing for Creative Small Businesses
From the monthly archives:
This weekend I had the distinct pleasure of assisting Jennifer McClure, the Executive Director of the Society for New Communications Research, at the Society’s annual Symposium and Awards Gala. Held this year at the Marlowe Hotel in Cambridge, Massachusetts, the Symposium was a day-long presentation of SNCR’s research, conducted by SNCR Fellows and collaborators, which [...]
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The announcement came a day or so ago: President-Elect Obama will be recording a brief, weekly video address, and distributing it via YouTube. For the legions of social media practitioners who participated in his campaign, and for those who watched from the sidelines or from another campaign’s trenches, this constitutes big news. It’s being hailed [...]
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I’m on my way up to Boston in a little while to lead a workshop on Getting the Word Out for artists at a conference organized by my friend Kathy Bitetti, executive director of the Artists Foundation. I’m pretty excited about it — it’s my favorite thing to do, work one-on-one with artists and arts [...]
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In a surprise move to none, I have been excruciatingly busy these last few weeks, my first semester as an MBA student. I have just recently managed to jump clear of my first round of exams, and now that all those midterms are behind me I am feeling considerably more grounded. There’s really nothing like [...]
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