Inbound Marketing for Creative Small Businesses
From the monthly archives:
I think we are moving to an opt-in world where employees opt-in to projects, leaders opt-in and emerge into their roles. -Rachel Happe, The Social Organization Rachel Happe’s recent post about the future of hiring, management, and leadership presents an intriguing model for organizations. She wrote even more thoroughly about her hopes/predictions back in December. [...]
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via the New Curator: The Museum Association put this video up a while ago. Several people were asked “What is the single most important function of museums?” I would have said “To tell us our own stories, and the stories of others.”
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Dr. Nora Barnes gave me a heads up last night on the findings from her research on the growing use of social media by colleges and universities to recruit and research new applicants. I met Dr. Barnes at the Society for New Communications Research Symposium in November, where she delivered the keynote address. The full [...]
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I keep having this picture in my mind of arts organizations huddled up, frantically flipping through some metaphorical 21st century audience development playbook, trying to figure out the perfect combination of plays that will win over younger audiences: Should we get rid of subscriptions? Stream podcasts? Produce videos for YouTube? Hire DJs and VJs to [...]
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