by BethDunn on May 27, 2008

I’ve been watching Beth Kanter traipsing across the globe over the last couple of weeks, as she traveled to Australia to give some workshops and a keynote on social media for nonprofits. She’s been blogging and twittering and uploading pictures to Flickr the whole time, and I’ve checked in with her updates a couple [...]
by BethDunn on May 4, 2008
Jeremiah Owyang woke me up this morning (on Twitter) to a fascinating, instructive tale of a major brand getting drawn in to a major international crisis, against their will and to their detriment, and responding to it in a predictable, though shortsighted way. Somewhere, a PR department is having a very bad Sunday.
Yes, I check [...]
by BethDunn on April 11, 2008
More organizations are making the move into social media, either by starting a CEO blog, a customer Facebook group, or just by allowing employees to blog openly about their work lives.
As a result, more organizations are finding it necessary to draft a social media policy, or at least a set of principles, meant to guide [...]
by BethDunn on February 24, 2008
Brian Oberkirk’s recently posted advice to brands considering launching their own social networks (in short: don’t) has made the rounds in the nonprofit technology blogosphere, mostly thanks to the incredibly useful nptech tag (add this to your RSS feed now if you want to follow other practitioners and thinkers in this field).
It’s another volley in [...]
by BethDunn on February 18, 2008
There’s been a lot of discussion lately about what we mean when we talk about the importance of transparency and authenticity, as organizations doing business in social media space. Jeremiah Owyang just gave this question prominence on his web strategist blog, as part of his Social Media FAQ series.
He lists these signs that an [...]
by BethDunn on December 3, 2007
Nonprofits all around us are making decisions RIGHT NOW about how to engage in social networks, and many of us in the field have to fight a desperate feeling of running hard just to keep up – the overwhelming conviction that everybody else is winning friends, donors, hearts and minds through the savvy use of social networking [...]
by BethDunn on December 1, 2007
I’ve been thinking about Jeremiah’s recent Utter, his post on paying yourself first and about how we get where we eventually go.
Jeremiah asks if we are moving too fast in the Social Media Sphere. My answer – for me - is (1) No, and (2) Maybe.
(1)
As Chris Brogan urged us to recently, I took a moment to step back, [...]